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Kings Research, a global marketing research and consulting firm, approached Disco to
redefine its branding and positioning. We centered the narrative around its impact, anchored
in the idea of “possibility.” For Kings Research, possibility is a
multidimensional reality, uncovering unseen opportunities and empowering businesses to forge
their path to success.
Step into the New World.
Discover New Insights.
Explore New Growth.
It’s time to explore and transform. You have a plan, a dream. Let’s give it vision and wings, together.
Unlocking new opportunities through data-driven insights. As business growth specialists, we analyze trends, consumer behavior, and competition to uncover untapped potential and drive smarter decisions.
New growth begins now. Spread your wings wider, look beyond, and discover what’s next. Explore new markets and untapped opportunities, guided by technology and thoughtful strategy.
The logo was already in place, and the brand wanted to give it a more softer and welcoming feel to it. Hence, we picked the “blue” colour family.
New World. New Insights. New Growth.
The symbol of kings research depicts an upward moving paper plane/bird, suggesting growth and the urge to explore the possibilities.